Analyzing Twitter Analytics :
(A Thread)
Extract maximum value from this free and simple tool before moving on to complex ones!
(A Thread)
Extract maximum value from this free and simple tool before moving on to complex ones!
On your home page, click on "More"
Click on "Analytics"
There you have it!
Now lets dive in.
Click on "Analytics"
There you have it!
Now lets dive in.
On the first page,
Check Impressions : The number of people who saw your tweets.
Check Profile visits : The number of people who visited your profile.
See the percentage increase in both.
Check Impressions : The number of people who saw your tweets.
Check Profile visits : The number of people who visited your profile.
See the percentage increase in both.
If your impressions are growing, it means your engagement is going great!
But, if it isn't translating to profile visits,
Something isn't right about your :
-Profile Pic
-Profile Name
Because these are the two things that make people click on your profile.
Fix these ASAP
But, if it isn't translating to profile visits,
Something isn't right about your :
-Profile Pic
-Profile Name
Because these are the two things that make people click on your profile.
Fix these ASAP
Now, Profile Visits VS Followers
If you have a good number of profile visits,
but isn't translating to followers :
The pain points for you are :
-Profile Bio
-Header
-Pinned Tweet
Optimize this Now!
If you have a good number of profile visits,
but isn't translating to followers :
The pain points for you are :
-Profile Bio
-Header
-Pinned Tweet
Optimize this Now!
Top tweet :
This the tweet that earned maximum number of impressions!
You need to look at this carefully and see what you got right.
Potential things you got right :
-Timing
-Value
-Tagged accounts
Whatever it is, it worked!
Rinse and repeat.
This the tweet that earned maximum number of impressions!
You need to look at this carefully and see what you got right.
Potential things you got right :
-Timing
-Value
-Tagged accounts
Whatever it is, it worked!
Rinse and repeat.
Top mention :
The top tweet which mentioned your profile handle.
If it's a positive tweet, don't forget to reach out and say thanks!
The top tweet which mentioned your profile handle.
If it's a positive tweet, don't forget to reach out and say thanks!
Top follower :
This is the follower account which has the maximum number of its own followers.
They liked you! Reach out and thank them.
Build a relationship.
This account could translate to maximum exposure for you if they engage with your content!
This is the follower account which has the maximum number of its own followers.
They liked you! Reach out and thank them.
Build a relationship.
This account could translate to maximum exposure for you if they engage with your content!
Next page : Tweets
Here you first see the comparison of Tweets VS Impressions
Usually, the days you tweet more, your impressions are more.
If this is not the case, you need to look at your tweet quality or engagement tactics.
If this is true, you know what to do : Tweet more!
Here you first see the comparison of Tweets VS Impressions
Usually, the days you tweet more, your impressions are more.
If this is not the case, you need to look at your tweet quality or engagement tactics.
If this is true, you know what to do : Tweet more!
Top tweets
Learn from your own success!
This is the blueprint of what is working for you.
Don't just be happy over the achievement. Try to understand what worked.
Try to improve your engagement rate.
I don't care what it is right now. It can improve.
Learn from your own success!
This is the blueprint of what is working for you.
Don't just be happy over the achievement. Try to understand what worked.
Try to improve your engagement rate.
I don't care what it is right now. It can improve.