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I’m incredibly proud of @WhoGivesACrapTP ‘s donation of $5.85 million AUD this year
8 years after our crowdfunding launch, this is a huge milestone at a much needed time. Hygiene and sanitation has never been more important.
Thank you to *everyone* that‘s made this possible! https://twitter.com/whogivesacraptp/status/1281347469239083008
8 years after our crowdfunding launch, this is a huge milestone at a much needed time. Hygiene and sanitation has never been more important.
Thank you to *everyone* that‘s made this possible! https://twitter.com/whogivesacraptp/status/1281347469239083008
Our team and supply chain partners have worked especially hard over the last few months.
In March we saw a 1100% increase in daily sales and quickly sold out globally. We turned on a back in stock email sign up notification, and more than 500,000 people signed up!
In March we saw a 1100% increase in daily sales and quickly sold out globally. We turned on a back in stock email sign up notification, and more than 500,000 people signed up!
Our team knew this was our time to shine, so went to work figuring out how to get TP to the most people possible
We hired & trained 25 freelancers in a week, repacked 10s of 1000s of 48-packs into 24-packs to double our stock units and set up an invite only version of our store
We hired & trained 25 freelancers in a week, repacked 10s of 1000s of 48-packs into 24-packs to double our stock units and set up an invite only version of our store
8 weeks and a lot of late nights later we cleared the 500k+ email list and we’re officially back in stock.
If you were one of the customers on the mailing list, thank you for being so patient!
If you were one of the customers on the mailing list, thank you for being so patient!
Our donation to WaterAid is the largest they have received globally this year, and the third largest donation globally in the last two years. Only Pepsi and HSBC donated more than us
We know there is a tonne more work to be done, so we see this donation as just the beginning.
With the help of our customers, hopefully we can donate more than the big cheeses next year (we see you HSBC!), and inspire more entrepreneurs to start businesses with models like ours
With the help of our customers, hopefully we can donate more than the big cheeses next year (we see you HSBC!), and inspire more entrepreneurs to start businesses with models like ours
One last one for DTC Twitter: we’re 100% bootstrapped, so making this donation whilst being debt-free has made it even sweeter
Interestingly, it’s been harder to get media coverage for a $5m donation than a $5m funding round, so we’d love your help amplifying this message
Interestingly, it’s been harder to get media coverage for a $5m donation than a $5m funding round, so we’d love your help amplifying this message
