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Today and over the w/end I'm going to play argument bingo on the coverage of industry opposition to the rumoured advertising bans in the UK. Starting with this Marketing week article:
First up, we have 1) the economy argument - detrimental impact on the economy such disproportionate regs would have (despite them arguing that marketing isn't effective...) and 2) the fairness argument - don't punish the people when all just doing their best
Next up we have 1) industry as part of the solution argument and 2) unworkable policy argument
And finally we have the complexity argument - it's too complex a problem to solve with one policy (of course not engaging in PH argument that this is one policy among a suite of measures).
Each of these (among a range of other arguments being made) seek to undermine policy discussions and create doubt and confusion as to the effectiveness of policy. They also draw on some pretty core values (freedom, fairness) to motivate opposition to the policy.
I think I may have just started a rapid response project on a Friday....
If interested in this kind of work (across UCIs) & a more nuanced framing analysis, look at @HiltonShona @c_c_patterson @drnimegeer @christina_nutri @petticrewmark @spidermaani @NiamhCreate @SimonCapewell99 @n_critchlow @jeanmadams @martinwhite33 Dr Chris Holden, Dr Ben Hawkins
Apologies if I have missed key people, please add!
And here are another couple from The Independent - 1) mis-characterisation of the evidence base and 2) [I think this counts @petticrewmark?] another logical fallacy on policy effectiveness
![And here are another couple from The Independent - 1) mis-characterisation of the evidence base and 2) [I think this counts @petticrewmark?] another logical fallacy on policy effectiveness](https://pbs.twimg.com/media/EdsfqqbWsAAi6hh.png "And here are another couple from The Independent - 1) mis-characterisation of the evidence base and 2) [I think this counts @petticrewmark?] another logical fallacy on policy effectiveness")
Picking up on the logical fallacy argument again - they simultaneously highlight that advertising is the most visible while as the same time saying it's already restricted...
And in The Times - 1) regulations will lead to a restriction of choice (individual autonomy) which also serves to highlight individual responsibility argument and 2) minimisation of policy effectiveness to only one outcome (ignoring systemic effects)
In Yahoo we have industry positioned as victims-reminds me of quote from Nick Freudenberg
“by painting themselves as the beleaguered victims of misguided policies that jeopardize economic growth, corporations & their allies hope to win sympathy from policymakers and the public”
“by painting themselves as the beleaguered victims of misguided policies that jeopardize economic growth, corporations & their allies hope to win sympathy from policymakers and the public”
