Tip...
Next time someone gives you a hard time about the “ROI of #ux”
“Oh yes, I love that it isn’t easy to measure. If it were easy to measure, everyone would be investing in it. And they aren’t. Which leaves us a big opportunity...”
Next time someone gives you a hard time about the “ROI of #ux”
“Oh yes, I love that it isn’t easy to measure. If it were easy to measure, everyone would be investing in it. And they aren’t. Which leaves us a big opportunity...”
Another fun twist...
“Yeah! You know, it got me wondering. I was wondering about the ROI of great coffee. And the chairs we have in the conference rooms. What do you think that is?”
(Alas, the pre-covid workplace)
“Yeah! You know, it got me wondering. I was wondering about the ROI of great coffee. And the chairs we have in the conference rooms. What do you think that is?”
(Alas, the pre-covid workplace)
Yet another ....
“I was wondering ... I know you’re pushing us to finish this in two weeks instead of four. What is the ROI of that two weeks in terms of opportunity costs? What does it cost us to delay something 14 days?”
“I was wondering ... I know you’re pushing us to finish this in two weeks instead of four. What is the ROI of that two weeks in terms of opportunity costs? What does it cost us to delay something 14 days?”
And...
“That is a great, great question. Let’s review our last 10 product decisions and see how they panned out. What did we expect to happen? Did it happen?”
“Oh wait...we don’t know? My goodness...”
“That is a great, great question. Let’s review our last 10 product decisions and see how they panned out. What did we expect to happen? Did it happen?”
“Oh wait...we don’t know? My goodness...”
True story...
“I’m not sure, but our support team has spent 12,500 minutes in the last quarter responding to admin related support issues. Fixing 80% this is tablestakes #ux work.”
“I’m not sure, but our support team has spent 12,500 minutes in the last quarter responding to admin related support issues. Fixing 80% this is tablestakes #ux work.”
Final one...
“You know ... have you ever found yourself spending 3x for a meal which was *very* similar to the <$25 version. Why? Can you give me a completely rational reason? Wait ... was it THE EXPERIENCE?”
“You know ... have you ever found yourself spending 3x for a meal which was *very* similar to the <$25 version. Why? Can you give me a completely rational reason? Wait ... was it THE EXPERIENCE?”