Are you ready for the best session of the day?! @CMI_Compas @SMDayPHL #CMICompas
Ryan Billings, GSK and @JulieAliaga, @CMI_Compas believe that Disney missed the mark with their Welcome Home video. (Please check out the eeire version on YouTube if you have not yet seen it.)

In our space (healthcare), we cannot miss the mark. So what can we do?
HCPs are turning to social media during the COVID-19 pandemic. And as Ryan mentions, their behaviors are changing over night.

How do you #DesignWith your audience? @CMI_Compas #SMDayPHL
Julie and Ryan speak to the importance of #sociallistening during these times. By designing, catering and listening to each audience segment, we can truly cater to each audience during the unexpected times. #SMDayPHL @CMI_Compas
In the oncology space, access to HCPs is already limited. During COVID-19 @GSK learned that Oncologists preferred video or email comms along with on-demand snackable video content.

#DesignWith #KnowYourAudience
@CMI_Compas
Oh, did I say video? Because...... video.
You can follow @Jackie_Achtert.
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