I'm going to show you how to get extra juice from your sales tweets

[THREAD]
The tweet is the most important piece

Doesn't matter how good the product is

People need to click the link to see it

They're not going to click it if the tweet doesn't get their attention
When people scroll through their timeline, they give each tweet 1 second

Your tweet has 1 second to grab their attention

Luckily when you add a link, it usually adds a photo and that gets their attention
But that only makes them stop to read the tweet

This is where your words make a difference

So let's start with the first line
The headline

This is the first sentence of your tweet

You want to keep it short and to the point

You also need to show them why it is crucial that they keep reading
Before you start thinking "it feels scammy" or "I don't want to lie to them"

Stop

While that's an easy way to get people to click your links, you aren't going to do that
Look at this threads first line, I got you to click, and I'm giving you what I promised

That's what you need to do

But how to do it with the headline?

Well let's take a good look at what makes a good headline
When people stop to look at your tweet, they want to know 1 of two things

1. What's in it for me?
or
2. How is this relatable to me?

If your headline does at least 1 of those, then you'll get them to read
How do we do that?

Depends on what you're providing

Are you promoting a Twitter growth product?

"I used to get excited when I got a new follower a day, Thanks to [product] I get 20 a day"

See, relatable and makes people want to know what the product is
At the very least, your headline should say what the product is or does

"[product] shows you how to be a profitable trader in a week"

But you want to avoid that, your product description on the link should say that
So now you know the 2 things that people look for when scanning their timelines

Now you need to bridge the gap between them reading your tweet and clicking your link

You don't need to push sales as much here

Just to click the link

Why?
When they click the link they'll go to the product sales copy or landing page

This is where the sale is made

You as an affiliate or creator are just using the tweet to drive traffic to that page

And its up to the page to close the sale
So let's break down the rest of the tweet

It needs to do 3 things

-Select an audience
-Deliver a message
-Drive traffic to the link

Let's go over each section 1 by 1
1. Select an audience

What does this mean?

It means you target the person who is right for the product

Use familiar words, scenarios they might be in, or hopes and goals they might have

The more targeted, the better click-through rate you will have
2. Deliver a message

Isn't that the sales copy's job?

Yes but you also need to tease it

You can't just put "CLICK HERE"

Say a little about the product to get people ready or in the right mind frame

Prime them for the sales page
3. Drive traffic to the link

This is where you add your CTA (call to action)

You'd be surprised how big of an impact adding one has

If people aren't told to click the link or see for themselves, they tend to leave for another day

Tell them to do it now
Now you have the structure and a basic idea on what to put

But what do you actually say?

It depends on your product but here are some tips

Pick a benefit or concern

Let's say stock trading

Benefit: Make more profitable trades
Concern: Stop losing money on trades
Both convey the same message, to make money while trading stocks

By focusing on the benefit, you make your product seem like a way to earn EXTRA money

By focusing on the concern, you make your product seem like a way to KEEP making extra money
Once you pick your angle, you present it in a clear and bold way

Say things with authority

Don't say "This product might be the solution you might need"

Say "This is the product you need"

If you don't feel confident saying that, you're promoting the wrong product
Say it in a dramatic way, tell a story, share your views or life before and after the product

All these are great ways to convey your message

And don't forget to add power words

These are words that trigger people to act on your deal
-Free
-How to
-Why
-You
-Sale
-Quick
-Easy
-Last chance
-Deal
-Guarantee
-Results
-Proven
-Save
You've probably seen them in all kinds of ads

That's because they work

Now you have what it takes to polish your sales tweets and drive more traffic to the product

But don't just like this thread and walk around with your new knowledge
Use it

Even if you don't think it will work

Just try it. Actually put effort into it and I promise you will see results
If you found this useful, I'm sure someone on your timeline would too

I'd appreciate a retweet on the first tweet

I linked it here to make it easy for you https://twitter.com/GumroadReview/status/1292532898076086273?s=20
You can follow @GumroadReview.
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