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Fun Christmas Quiz fact! Why does @blackwellbooks have the blurb for this book but @Waterstones doesn't? https://blackwells.co.uk/bookshop/product/Deeper-Older-Darker-by-P-J-Richards-author/9781913525163
It's because @blackwellbooks take an ONIX feed from @BdsFor who disseminate descriptive text as part of their service, whereas the same service for Nielsen, who are the sole providers of data to Waterstones, have that as a paid-for service, which @snowbooks can't afford (~£1000)
At an IPG conference some years ago I got the mic and asked James Daunt if he knew and was worried about taking a feed from a single source that publishers have to pay for, and wouldn't he rather take feeds direct from publishers, for better data?
His answer suggested that he isn't a computer person, so to speak. And nothing's changed since then.
So that's my fun Christmas Quiz story. Feel free to use it in your own festive quizzes for maximum festive fun!
[goes away to stare blankly at 2020 sales figure reports]
So that's my fun Christmas Quiz story. Feel free to use it in your own festive quizzes for maximum festive fun!
[goes away to stare blankly at 2020 sales figure reports]
