Read on Twitter
via @Hootsuite + @wearesocial's Digital
2021 Report
Avg internet user spends nearly 7 hrs per day using the internet, a 9%
from last yr. This means we spend almost as much time online as we do sleeping, and we spend roughly 40% of our waking lives using connected devices."
2021 Report
Avg internet user spends nearly 7 hrs per day using the internet, a 9%
from last yr. This means we spend almost as much time online as we do sleeping, and we spend roughly 40% of our waking lives using connected devices."
"Social media users jumped by more than 13% over the past year, bringing the global total to nearly 4.2 billion. That’s over 1 billion new users over the last three years."
#socialmediamarketing
#socialmediamarketing
"Social Media spending has increased from 13.3% of marketing budgets in February 2020 to 23.2% in June 2020 —a 74% lift. CMOs anticipate that social media investments will remain high at 23.4 % of marketing budgets into 2021.
#socialmediamarketing
#socialmediamarketing
"This past year has been a tipping point for baby boomers online. They are one of the fastest growing audience segments on both Facebook and Instagram."
#Facebook #Instagram
#Facebook #Instagram
"More than 98% of the users of any given social media platform also use at least one other social platform."
#socialmediamarketing
#socialmediamarketing
"If searches for 'Tik Tok' and 'TikTok' were treated as the same query, it would have been the 3rd most common search term on YouTube in 2020."
#TikTok #YouTube
#TikTok #YouTube
"45% of global internet users say they turn to social when researching products or services."
Figure even among Gen Z, who say "they’re more likely to search for brands on social over search engines"
Figure even
among Gen Z, who say "they’re more likely to search for brands on social over search engines"
